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The Home Study Course format . . .

The Information Entrepreneur Intensive Home Study Course includes 48 audio CD’s, massive 500+ page follow-along study guide and Randy Gage’s 12 lesson Copywriting Course. This intensive course includes powerful sessions on:

Product authorship and development. This session is perfect for people that: don't have product to sell yet; have product, but want to develop more; and, want to know how to package, price, and position their products better. It covers things like:

• Book writing versus ghost writers

• How to get product development costs covered

• How to work in audio studios and working with camera crews for videos

• The psychological price points to use for pricing

• Packaging tips that increase sales and reduce returns

• The best sources for production

• How to manage in-house fulfillment or outsource it; and lots, lots more.

It also includes a segment on how to create the perfect "product pipeline" and business model for you.

Marketing products. In these sessions you will learn:

• How to find and evaluate lucrative niche markets;

• How to set up and mange reseller, affiliate, dealer, and joint venture programs to have others marketing your products;

• The different types of websites for information entrepreneurs and how to use each ("Starfleet Command" main site, sales letter sites, viral marketing "hub" sites," e-course sites, coaching program sites, membership sites, etc.);

• Managing the backend and administration;

• Tracking stats and testing for max results and profits (Understanding the math, so you know how to make duds work and when to cut your losses with an idea because it doesn't have legs);

• How to develop and market a coaching/mentoring program;

• Copywriting sessions (including opening templates, capturing emotion in copy, story detectors, creating strong sales hooks, etc.);

• How to set up and market public seminars;

• Real-Life Case Studies (So you learn the exact process that produced the result, not just the result!)

• How to sell through catalogs and "magalogs:"

• Direct mail strategies;

• How to get your share of no cost/low cost publicity;

• How to know you're ready for an infomercial, and what that entails;

• Selling through display and classified ads; and,

• How to market consulting services.

But that's not all. Not by a long shot. Because you'll also learn how to handle the business side of the marketing equation. Things like selecting the right vendors, knowing what to outsource, when to go with digital products versus hard products, how to negotiate the best pricing, and what is the best business structure for you.
Most people neglect to teach you these things. So you know just enough to be dangerous. (Or in other words, just enough to go into business and lose everything!) These guys won't let that happen to you.

They will be including the complete business management aspect of the business as well. This will protect you from the common danger of copying just one element of a successful business model, but missing how everything works together to create the true success. When I say this is the most intense, complete and all-encompassing program ever offered—I mean it!

Not only will you learn how to write “killer” marketing copy from the CD’s -– but we are also including Randy Gage’s 12 Lessons on Copywriting Home Study Course. These lessons will catapult your writing skills to produce serious money-making results.

There is no business skill more important than the ability to write powerful, compelling copy. It is the engine that drives your websites, brochures, sales letters and everything else. And you will actually be writing copy with guidance and feedback from arguably the greatest copywriter in the world.

You'll learn the secrets of writing "cash copy" such as:

• Which power words instantly increase response;

• How to write headlines which seize the prospect's attention;

• Pulling the reader through the copy with "bucket brigade" devices;

• How to sell more through an "internal" message;

• Weaving in effective testimonials;

• How to highlight client benefits;

• Structuring compelling offers; and

• Writing at the prospect's emotional and comprehension level so they buy!

You'll go through some copywriting creative exercises, and you will learn how to take features about your products and services—and present them as benefits to your prospects. You'll learn how to decipher the emotion of each situation, and convey that emotion in a compelling way that gets the prospect to act.

You will also learn a simple strategy to eliminate "writer's block" from your vocabulary forever. Randy will give you five opening templates that can help you start any brochure, sales letter, or even your next book at the drop of a hat! This strategy will allow you to instantly get into a stream of consciousness, so the writing will just pour out from you. It never fails. Ever.

Even if you have never been able to write in your life, you will leave this program knowing how to write compelling copy. Really.

Once you learn these creative writing and copywriting techniques you can:

• Write books, e-books, and Special Reports;

• Create compelling sales letters, brochures, catalogs, and other marketing materials;

• Increase the sales from your website;

• Cross sell between your products better; and,

• Write "killer" copy to sell everything you have!

After you learn the opening templates and practice some writing exercises, you will actually work on your own materials.

Practical Application . . .

By the time you are finished with this course, you will know the right product and marketing mix for you. You'll know what you can outsource, and what you can NEVER send out, because it will set you up for certain failure. And you'll discover the secrets of self-funding, and how to grow your business from the cash flow if you need to.

Now perhaps you're concerned with having "information overload" because of the intense nature of this course. Don't be. Because these three marketing masters have devised some powerful and unique methods to practically install these techniques into your central nervous system. You'll soon start to think like they do, and respond in the same way to market opportunities.

Ford and Joshua include special sessions to help you process the information and break it down into specific Action Steps for your business. This will protect you from feeling overwhelmed and allow you to actually get started on some projects right away.

You'll Learn both the Online and the Offline Stuff . . .

Everyone is enamored with the Internet these days. For good reason. As Joshua has demonstrated, it is one of the sexiest, cost effective ways to market information. It's lucrative, fun, and fairly simple to learn. But the Internet is just one slice of the pie . . .

Randy has made millions of dollars from his consulting and coaching services. He makes more money in one weekend seminar than some people make in years! And ask Ford how much he rakes in from product sales from magalogs, direct mail and display ads! If you are just marketing online, you're missing out on more sales than you are making! Really.

This is the complete, comprehensive, and total package.

You can go to a list building seminar. But what's the use if you don't know how to market to the list once you have it?

You can go to a traffic generation seminar. But why would you, if you don't know what type of site you should be sending people to, and what or how to sell them once they get there?

You can attend an Internet marketing seminar practically every weekend. But what's the use if you don't know how to develop products, or how to price and package them?

You get my point.

There are seminars, Boot Camps, and workshops taking place all the time. They have topics like copywriting, list building, Internet marketing, direct mail, search engine strategies, traffic generation, pay-per-click, public speaking, subscription sites, and countless other possibilities.

But each of these gives you one tiny little piece of the puzzle. The Information Entrepreneur Intensive Home Study Course is the only program that gives you a congruent, comprehensive blueprint of the whole process.

What's the investment?

Let me give you a hint: This is not one of those programs that sells for $267 and supposedly comes with $3,527.54 worth of bonus premiums! I wouldn't insult your intelligence or the credibility of the faculty by even suggesting such nonsense. If you need 10 e-books, 12 downloads, and 27 Special Reports to see the value of this program, it certainly isn't right for you.

This is a very serious program for people who want to become successful information entrepreneurs.

Attendees paid $4,997, plus expenses, and they came from all over the world to attend the 5-day live event. They were not disappointed. Those attendees have since gone on to produce many millions of dollars in sales. Some have reached the pinnacle of success in their industry. 

As I said before, we recorded the entire event as it took place, and you can purchase the Information Entrepreneur Intensive Home Study Course for only $1,997. (You can even choose our monthly payment option and finance it for 3 months.)

>> Get the Home Study Program!

One more thing . . . and it's important . . .

This course is not offered with the publisher’s usual 60-day guarantee.

Why? Because this program was designed to guide you and instruct you on becoming an information marketer. But we don't have the control to make you listen to the CDs, do the exercises in the study guide, and take the necessary action steps to implement it in your own business. So, this time it's up to you . . .

The Legal Stuff . . .

Now normally you find all the legal disclaimers at the bottom of the page in tiny type. Not here. Because I will tell you this up front:

We are making no income claims for this training. We are not guaranteeing that you will make a certain amount of money. The monetary results we have described that these guys have achieved were unique to them. Some people could make more, some people could earn less. Your results will depend on the work you do. We are not going to force you to be successful or build your business for you.

But I will tell this:

If you can't make a few hundred thousand dollars, euros or pounds (or a few million) with what you can learn from these guys, better sell the Toyota and join a monastery!

I don't want to be rude, but let's be serious here. If you have ANY doubt that you won’t be able to take what you learn from the home study course and apply it to make a fortune, you should simply save your money.

If you're the kind of person this course is designed for, you already have a very solid idea what it can mean for you, and you realized you had to have this home study course a long time ago!

>> Get the Home Study Course Now!

Sincerely,
-John Galt

P.S. There has never been a program produced of this magnitude before. Never has the complete curriculum-everything from finding a niche market to building your database, from developing products to getting affiliates, from creating magalogs to selling through e-zines, from selling on your site to working with direct mail, from copywriting to backend, from fulfillment to promoting public seminars, from offering coaching programs to selling consulting services-all been presented in one, intense and powerful program such as this. Information marketing may be the greatest way available today to get rich. And this is the program to teach you the complete A to Z; exactly how to do it!

>> Get the Home Study Course Now!